Tulsi Paints signature stores is a highly experiential flagship store. The intention is to inspire our consumers to experiment with colours in their homes. We wanted the colour, texture, designs & product choosing to be a joyful experience. There are various sections in the stores where the interior as well as the exterior finishes are displayed in such a way that the customer can visualise the same in their premises to check - how it can affect space, how it can be changed by light, and how it can alter mood. Customers can also visualise their final selections applied in their dream homes to help them select wallpapers, curtains & fabrics.